Play & Learn
Giving children the chance to play, learn and grow.
The Co-operative Play and Learn is a small and friendly preschool, nicely placed in Birstall with strong transport links to both the city and county. Their aim is to provide a safe, fun environment which stimulates the children’s independence, helps to develop their physical and emotional skills and provides them with an easy learning environment.
With forced closures as a result of the global pandemic, Angela got in touch with big plans to redesign her preschool website to stand out from local competition. Collaborating with Angela’s industry knowledge and ideas, I was able to design and develop a bespoke WordPress theme that perfectly compliments and sells the business.
Carefully crafted with conversions in mind to align with Angela’s goal of generating more custom, the website features many nifty conversion boosters and A/B tests. Fully customisable, the website features fun shapes, simplistic design and complimentary colours as well as playful elements to relate to the target audience and invoke emotion. With a winning combination of imagery and copywriting, I was able to tell the story of Co-operative Play & Learn through the website copy, and give parents/carers all the information they need to make the informed decision that Play & Learn is the pre-school for them.
Mobile Friendly · SEO Ready · GDPR Compliant
