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Play & Learn

Giving children the chance to play, learn and grow.
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Industry

Childcare & Education

Platform

WordPress
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The Client

The Co-operative Play and Learn is a small and friendly preschool, nicely placed in Birstall with strong transport links to both the city and county. Their aim is to provide a safe, fun environment which stimulates the children’s independence, helps to develop their physical and emotional skills and provides them with an easy learning environment. 

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The Approach

With forced closures as a result of the global pandemic, Angela got in touch with big plans to redesign her preschool website to stand out from local competition. Collaborating with Angela’s industry knowledge and ideas, I was able to design and develop a bespoke WordPress theme that perfectly compliments and sells the business.

Carefully crafted with conversions in mind to align with Angela’s goal of generating more custom, the website features many nifty conversion boosters and A/B tests. Fully customisable, the website features fun shapes, simplistic design and complimentary colours as well as playful elements to relate to the target audience and invoke emotion. With a winning combination of imagery and copywriting, I was able to tell the story of Co-operative Play & Learn through the website copy, and give parents/carers all the information they need to make the informed decision that Play & Learn is the pre-school for them.

Mobile Friendly · SEO Ready · GDPR Compliant

What I Did

Website Design
Website Development
Search Engine Optimisation
Copywriting

900ms

First Page Load

35%

More Search Engine Traffic

x4

More Contact Leads Per Month
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Play & Learn Mobile Layup Image 2
Play & Learn Mobile Layup Image 2
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Angela ❤️'s The Website

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I approached Miles, as he was recommended to me via a committee member at Co-operative Sports and Social Club, as I was looking into various ways and ideas to promote my new venture. Miles helped me to set up and complete a company website for my business. The result was amazing. Miles was very easy to communicate with. He came across with clear and precise ideas. One thing I liked was his commitment to keeping to his time schedule. I found the experience pleasant and Miles was professional yet amicable at all times. I would recommend Miles to people who need support, ideas and positive results when designing or setting up a business website.
- Angela Wetton, Business Owner

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